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Steve Appel Real Estate

Like many others who reside here in our lovely state of Florida, I originated from out of state, Maryland specifically. Having relocated my family from one state to another, I am quite familiar with the many trials and tribulations that are encountered in a new home relocation. From searching for and obtaining new jobs, to finding the 'right fit' community, I know the issues you will be confronting if moving in from out of state as I have personally lived the experience.

A resident of Florida s...

What's New?

Is Homes.com still a viable portal war contender?

Investors have recently questioned CoStar's investments in residential real estate. Industry experts told Inman the company would be wise to pay attention to the criticism. ...

What running a brokerage in 2026 actually looks like

The playbooks that worked three years ago are dead. Nick Schlekeway breaks down what broker-owners face today and the assumptions they must abandon to survive. ...

So you want to start your career on a team? Here’s what to know

Agents who thrive on teams aren’t always the most talented on Day 1, coach Verl Workman writes, but they have the best attitudes and are willing to follow a proven system. ...

Unlocking trust: How brain science explains client behavior

When you understand what the brain is responding to — safety, clarity, empathy, consistency — you stop trying to sell trust and start creating it naturally, coach Darryl Davis ...

Judge orders Zillow and Redfin to provide docs in $100M rental syndication case

A legal filing submitted last week requests a number of communications between Zillow and Redfin employees related to the firms' rental syndication agreement. ...

How I built a custom CRM during an 18-minute Uber ride

Drew Thompson explains why the era of complex, expensive real estate tech is over — and how you can build exactly what you need, right now. ...

As the Olympics kick off, take a peek into Milan’s property market

Prime residential properties in Milan saw a 7 percent price increase between Q2 2024 and Q2 2025. Feast your eyes on a few of the city's luxury listings. ...

I spent a decade building a real estate media company. Now I’m building its replacement

The model Ori Harel spent 10 years building is going away. Now he's building a next-generation, AI-driven content creation platform. Here's why you should pivot in your business, t ...

Affordability reaches 4-year high after January rate drop

Softening rates opened the door for 4.8 million borrowers to refinance their mortgages in January, the highest level in four years. However, affordability levels remain below pre-p ...

Markets in the South emerge as big losers in annual home price growth

Several Southern markets that entered a boom phase during the COVID-19 pandemic are facing a market correction now as home prices continue to normalize. ...

Testimonials

I purchased a home in Florida with the excellent assistance from Steve Appel. As an out of towner, I had very limited knowledge of the area. Steve was outstanding! He listened to what I was looking for and provided listings for us to review that met ...

- Jeff Pillas

I am pleased to say that my husband and I are repeat clients of Steve's! Two years ago Steve assisted us in finding our first home in Zephyrhills, Florida, and when we found ourselves looking again, we knew from experience that Steve was the only loc...

- Nancy Heltman

Steve Appel was instrumental in assisting us in selling our home. From prep, to listing, to closing, and also in a fast moving market, every step was smooth. Steve also assisted us in purchasing our new home, which also went smooth. We are extremely ...

- Diane Bailey

You can't go wrong with Steve Appel as your realtor! He was patient and took time to explain things to me. I am a first time home buyer so I had lots of questions. Steve is very responsive to phone calls & texts & will work with your schedule. He als...

- Natalie

Just recently closed on our first home. Steve Appel was fantastic throughout the entire process. So approachable and always available for questions. We felt like we had someone on our side who truly cared about our needs and helped us get exactly wha...

- Kristina Montalvo

The consummate Professional. Steve does not sell you he advises and informs your decision making. When you combine his Real Estate knowledge with his Financial background you have a powerful advocate. He is proactive and responsive. I felt comfortabl...

- Roy Webber IV

We are out of state and Steve took on the challenge of selling our home with enthusiasm. His advice, dedication, attention to the details and timing were on point. He kept us up to date on all activities, showings and comments. Steve also went the ex...

- Girdlehoods

Steve was great to work with. He was always available when we had questions or wanted to go see a home, even with very little advanced notice. He was very patient with us and we really appreciated his honesty when looking at prospective homes. Steve ...

- Judy Pate

My wife and I have worked with Steve since 2012, and he has proven to be an exceptional realtor. Steve has been incredibly meticulous in every step of assisting us with buying and selling. He takes his time to ask all the right questions, communicate...

- Tim

We recently closed on our new construction home. Steve was very attentive to every detail, asking all the right questions and working to ensure the builder worked to their highest standard. We purchased our first home 10 years ago with Steve, sold th...

- Timothy Allard